How to hide likes on Instagram, because who cares, anyway

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In an attempt to make user’s experience more pleasant, Instagram rolled out the ability to hide like and view counts on all posts in their feed. This way users can focus on the content, rather than the popularity of the content.

This update also gave users the option to hide the like and view counts on their own posts from other users. You can hide the like and view count on a post before you post it or you can do so retroactively.

We will walk you through how to hide Instagram likes on your feed and on your own posts.

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How to hide likes on other accounts:

1. Open your Instagram profile

2. Select the three black lines in the upper right corner

screenshot of instagram app settings

Select the three black lines to begin the process of hiding likes on your feed.
Credit: Screenshot: Instagram

3. Select “Settings”

screenshot of instagram app settings

Tap “Settings” to hide likes on your feed.
Credit: Screenshot: Instagram

4. Search for posts and select “Posts”

screenshot of instagram app settings

Select “Posts” to hide the likes on your feed.
Credit: Screenshot: Instagram

5. Turn on “Hide Like and View Counts”

screenshot of instagram app settings

Turn on “Hide Like and View Counts”
Credit: Screenshot: Instagram

How to hide likes on your Instagram post before you share it:

1. On the final page before you post your Instagram photo (where you write your caption and tag accounts), scroll down and select “Advanced Settings” in grey.

screenshot of instagram app settings

Select “Advanced Settings” to hide likes on your Instagram post.
Credit: Screenshot: Instagram

2. Turn on “Hide Like and View Counts on This Post”

screenshot of instagram app settings

Tap the white circle to hide like and view counts on your post.
Credit: Screenshot: Instagram

How to hide likes on your Instagram post retroactively:

1. Go to the post you want to hide likes on

2. Tap the three gray dots in the right hand corner of the post

3. Select “Hide Like Count”

screenshot of instagram app settings

Select “Hide Like Count” to hide the number of likes on your Instagram post.
Credit: Screenshot: Instagram

After hiding like counts beneath a post it will say “liked by one user and others.”

This is your sign to hide likes on your Instagram.

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